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Setting Initial Selling Price Sets the Tone

June 27, 2017

Setting the selling price of your home is HUGE!  It sets the tone for everything that follows. If it’s too high, it could take forever. If it’s too low, you could be leaving money on the table. So, it’s important to work with a realtor and figure out comps of the neighborhood, of the floor plan and historical sales. Then determine the best strategic price to get you the most money in a timely fashion.

The three worst-case scenarios are:

  • If it’s too expensive: then it could take far longer than any other house in the area to sell. That’s a problem with potential buyers because they don’t want to see a listing that has been on the market for a long time.
  • If it has numerous price reductions: no potential buyer wants to see that a property continues to be devalued. That makes them think they can get away with low-balling the property immediately.
  • If it’s too cheap: then the buyers are going to get a steal and you are going to leave a lot of money on the table.

That’s why it’s important to work with a realtor and let them evaluate the selling arena.  Personally speaking, I will always work with you — and for you — in order to get the most money we can in the quickest time frame as possible.

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